First of all, How could a phone
number make any money?
Your phone number is your doorway
to new business. An attractive doorway that connects in your customer’s minds
with your service will simply increase their likelihood of calling. It’ll
actually increase the response rate to ALL your advertising
Really great numbers like great
domain names have sold for as high as millions of
Most people
obviously won’t be able to get a number that can do all that, but just
What makes one phone number any
better than another?
Memorability,
Impact, and Connection with the customer’s need and your desired
Your phone number is your
doorway to new business. An attractive doorway that connects in your customer’s
minds with your service will simply increase their likelihood of calling. It’ll
actually increase the response rate to ALL your advertising even word of mouth
and things that almost nothing else can do. The main purpose of advertising is
to get your prospects to remember you, and the most important things for them
to remember are; who you are, what you do, your value proposition and most
importantly, your call to action. Your call to action is the action you want to
get them to take and is usually focused on your phone number (or maybe your
website). The goal of a really great vanity number is to combine all of that in
one memorable phrase.
Really great numbers like great domain names have sold for as high as millions
of dollars although that’s obviously quite rare. But even if you’re not in a
position to pay much money you should still look for the best phone number (or
domain name) you can find. The ultimate goal is that golden combination of a
phone number/domain name match that describes your business and it’s value
proposition and is good enough to name your company after or be a brand name. A
powerful brand name number can give you that magic combination to supercharge
your business and turn it into a potential industry leader or even transform an
entire industry.
Most people obviously won’t be able to get a number that can do all that, but
just as it’s still important to look for the best possible domain name for your
business no matter what size it is, you should still look for the best possible
phone number for your business.